All Projects 2021-26

Browse a curated collection of B2B and B2C product experiences that I led and shaped from 2021–2026.

AI Playbooks

Conversation Analysis, Intent Classification, Information Architecture, Content and UX Design & Writing, Playbook Strategy, A/B Testing, Solution Consulting.

During 2021-22, I designed and implemented a conversational AI chatbot for Hopin’s events platform, helping qualify high-intent leads and guide first-time buyers to the right resources, while deflecting low-intent queries to support. Served as AI Conversation Designer and Consultant on this six-figure engagement.

AI Playbooks

Conversation Analysis, Intent Classification, Information Architecture, Content and UX Design & Writing, Playbook Strategy, A/B Testing, Solution Consulting.

During 2021-22, I designed and implemented a conversational AI chatbot for Hopin’s events platform, helping qualify high-intent leads and guide first-time buyers to the right resources, while deflecting low-intent queries to support. Served as AI Conversation Designer and Consultant on this six-figure engagement.

AI Playbooks

Conversation Analysis, Intent Classification, Information Architecture, Content and UX Design & Writing, Playbook Strategy, A/B Testing, Solution Consulting.

During 2021-22, I designed and implemented a conversational AI chatbot for Hopin’s events platform, helping qualify high-intent leads and guide first-time buyers to the right resources, while deflecting low-intent queries to support. Served as AI Conversation Designer and Consultant on this six-figure engagement.

Pundit - The Expert App for Homeowners

UI/UX Design, Competitive Research, Personas, User Journey Mapping, Wireframing, Usability Testing | Adobe XD, Figma, Invision, Balsamiq, Google Drawings, LucidChart, Zoom, User Interviews

This case study features a native, responsive web app for homeowners. to deliver speedy solutions to household object purchase, replacement and/or malfunction. I independently designed the user interface and user experience for this app from scratch starting with user research and concluding with usability testing of MVE prototypes.

Pundit - The Expert App for Homeowners

UI/UX Design, Competitive Research, Personas, User Journey Mapping, Wireframing, Usability Testing | Adobe XD, Figma, Invision, Balsamiq, Google Drawings, LucidChart, Zoom, User Interviews

This case study features a native, responsive web app for homeowners. to deliver speedy solutions to household object purchase, replacement and/or malfunction. I independently designed the user interface and user experience for this app from scratch starting with user research and concluding with usability testing of MVE prototypes.

Pundit - The Expert App for Homeowners

UI/UX Design, Competitive Research, Personas, User Journey Mapping, Wireframing, Usability Testing | Adobe XD, Figma, Invision, Balsamiq, Google Drawings, LucidChart, Zoom, User Interviews

This case study features a native, responsive web app for homeowners. to deliver speedy solutions to household object purchase, replacement and/or malfunction. I independently designed the user interface and user experience for this app from scratch starting with user research and concluding with usability testing of MVE prototypes.

Voice UI/UX for In-Car Navigation

Voice Interaction design, User Research, Scripting Prompts, Conversation design | Amazon Developer Console (Alexa Skills Kit), Voiceflow, VoiceX, Lucidchart, Zoom

Scalable AI conversation playbooks that recognized intent and connected prospects to the right next step.

Grow your business

Voice UI/UX for In-Car Navigation

Voice Interaction design, User Research, Scripting Prompts, Conversation design | Amazon Developer Console (Alexa Skills Kit), Voiceflow, VoiceX, Lucidchart, Zoom

Scalable AI conversation playbooks that recognized intent and connected prospects to the right next step.

Grow your business

Voice UI/UX for In-Car Navigation

Voice Interaction design, User Research, Scripting Prompts, Conversation design | Amazon Developer Console (Alexa Skills Kit), Voiceflow, VoiceX, Lucidchart, Zoom

Scalable AI conversation playbooks that recognized intent and connected prospects to the right next step.

Grow your business

Content Design | TPX, Comcast Corp.

Content Design, Information Architecture, Video Creation | Miro, Figma, internal CMS, Timeline, Elastic, iMovie

Content design and development, information architecture, video creation, and presentation design for Xfinity experiences.

Content Design | TPX, Comcast Corp.

Content Design, Information Architecture, Video Creation | Miro, Figma, internal CMS, Timeline, Elastic, iMovie

Content design and development, information architecture, video creation, and presentation design for Xfinity experiences.

Content Design | TPX, Comcast Corp.

Content Design, Information Architecture, Video Creation | Miro, Figma, internal CMS, Timeline, Elastic, iMovie

Content design and development, information architecture, video creation, and presentation design for Xfinity experiences.